Facebook ads are a great way to promote anything, whether it’s a blog you’ve just started or a business that you’ve been running for several years. Here are some of the best reasons why you should be using Facebook ads.
If you’re trying to get the most out of your Facebook adverts but you’ve only just started, you might be making some of the simple mistakes that so many people are guilty of making. Before you spend any more money, here are some common mistakes which you should try to avoid when advertising on Facebook.
Contrary to what many people may believe, there is not just one sole way of advertising on Facebook. There are several different ways you can advertise, and depending on what you’re trying to achieve, some will be better and more effective than others. Here are the main types of Facebook ads that you should consider for your blog or business.
E-Marketer is an online marketing company. They polled online entrepreneurs and found that 96% of those business owners who use social media to advertise their business claim Facebook is the best, most productive advertising service on all social media networks. When 96 out of 100 people that trust the success of their business to social media marketing agree on something, it is worth noting.
FaceBook Ads Work
AdSpresso is an advertising and marketing arm of the Hootsuite Internet conglomerate, and they tell us that you can consistently get 3X, 4X and even 5X your marketing results through the Facebook advertising platform. It appears a lot of businesses already know this. In 2014, companies spent roughly $16 billion dollars marketing on social media networks. That number just about doubled in 2016, to a hefty $31 billion. You don’t spend that kind of money on something that doesn’t work.
More than 100 million US residents of all ages listened to a podcast in 2016, a number that represents an 11% rise over 2015. While the movie industry is still booming, 5 times as many people listen to podcasts as opposed to going to a movie. In the US, the largest demographic of podcast listeners are 25 to 54 years old, a segment of the population with money to spend.
Over 4 million adults regularly listen to podcasts in the UK. In technology-friendly countries around the world, podcasts are becoming more and more popular. However, industry experts agree that the golden age of podcasting has yet to be realized. This means now is the perfect time to get in on a growing marketing method that makes you more of a real person to your audience than a static website or blog.
Instagram stories is a feature on Instagram that allows you to post a photo or video that will only be viewable for 24 hours, after which it will disappear. This is essentially an equivalent to Snapchat’s stories feature, which was released back in 2013. The idea behind Instagram stories is that they are easily shareable and because they are only available for 24 hours, people are encouraged to view them quickly. For businesses, Instagram stories have great potential and could be used to boost business if they are used correctly. Here are 4 ideas for how to make use of Instagram stories to boost business.
