by Andre W. Klein | Aug 5, 2017 | Instagram, Social Marketing
Marketing on Instagram is all about earning lots of followers. If you can build your page to over 1 million followers, you can make quite a good living on Instagram. If you think that level of popularity is out of your reach, think again. By spending no more than 30 to 60 minutes on Instagram 5 or so days a week there are people generating 5-figure-a-month revenue. When you first get started, you’re going to want to check into Instagram every single day. Once you develop a considerable following, you don’t have to put it near as much time to see your marketing efforts pay off.
by Andre W. Klein | Aug 5, 2017 | Instagram
Once you have set up your account, you need to build your page and gallery. What do we mean by “page”? Well, we mean what people will see when they click on your profile. They’ll see your profile avatar, your description (as mentioned above) and then your gallery.
Basically, think of your Instagram page and gallery as a way to make a first impression on any potential followers. And the best way to make an awesome first impression? Take great photos!
by Andre W. Klein | Aug 5, 2017 | Instagram
Obviously, you need an account before you can start growing your business on Instagram. It is easy to get started. Download the app from the Google Play store or Apple store. You can sign up using your current Facebook account or email. You can set up either a personal or business profile. It is recommended you create a business profile, since Instagram provides some marketing and behavior tracking tools for business profile account holders.
by Andre W. Klein | Aug 5, 2017 | Instagram, Social Marketing
First off, what is Instagram anyway? Instagram is an application you can download to your smart phone or tablet. It is a social networking app that was created to let you share videos and photos online. It’s been around since 2010, and has really exploded in popularity since 2016. The growth of the online social hangout has picked up steam as the cameras in smart phones have become better at taking high-quality pics and videos.
When you open an account, and it is free to do so, you have a profile and a news feed. Snap a picture with your smart phone camera, and when you share it on Instagram, it is displayed on your profile. This is similar to the experience on Facebook. If someone searches for a particular term and you have added a caption or hashtag with that term to your photo or video, that person may see your content.
by Andre W. Klein | Jun 8, 2017 | Facebook, Social Marketing
When the online world took off for business owners and entrepreneurs, they didn’t to do anything other than post creative, well-written content to get the attention and loyalty of their followers.
That slowly evolved into other media formats such as audio (podcasts) and video that was recorded via screen capture or by the person on camera. But today, it’s taken another step in the evolution of connecting with your customers.
Marketers are now engaging live on Facebook – the biggest social hub where people check in frequently, share their lives and reach out to others who they have a rapport with.
by Andre W. Klein | Mar 22, 2017 | Home based internet business, internet marketing tips, Social Marketing
The key to effective social media marketing is the exact same as the key to effective content marketing: providing value.
Unfortunately, this is something that a huge number of businesses have absolutely no idea how to do and that results in some very poorly managed social media.
Take a look at the social media pages of your typical local B2B companies and you will find that they tend to post some rather uninspiring and vapid statuses and posts. You’ll see things like:
“Find out why our contact management solution is the best in the business!”
And
“Order our EPOS system today to start serving your customers better!”
This is nothing but blatant self-promotion and not even interesting self-promotion. Ask yourself: why would anyone be interested in following that? What are they gaining by reading your posts?
