An Introduction to SEO

by Andre W. Klein | Mar 22, 2017 | Home based internet business, internet marketing tips, Local SEO, Search Engine Optimization (SEO)

Now it’s time to look at one of the biggest pillars of internet marketing of all: SEO.
SEO is ‘Search Engine Marketing’ and this basically means that you’re trying to get your website to show up in search results. Of course, you’re not going to be able to show up high in every search result and so this is where keywords and targeting come in.
A keyword is essentially a word or a phrase that people are going to search in order to find your site. When people go shopping online, they will almost always start with Google. And when they start with Google, they will begin by searching for the thing they want. Very often, this will mean that they search for something like ‘Buy Hats Online’.