by Andre W. Klein | Nov 24, 2016 | Copy Writing
When it comes down to the art of internet marketing, your sales headline is part and parcel of the thin line that separates a successful campaign and utter failure. More than ever before, the world is getting more competitive by the day, and it is up to the discerning online entrepreneur to come up with ingenious ways of staying at the top of his game. And the best way to do this is through funneling more sales with the aid of a solid converting headline that will even the most skeptical individuals into regular, loyal customers.
by Andre W. Klein | Nov 24, 2016 | Copy Writing
Now that you have your website up and running with traffic, how do you increase the conversions on your landing page so that you end up making the sales that you want?
1. Use segmented landing pages for your keywords
One thing you need to know is that if you use the same landing page for every keyword that you bid on, you will definitely miss out on getting more conversions. By segmenting your landing pages, you will be doing a better job at targeting your traffic and this will lead to more subscribers and more leads.
by Andre W. Klein | May 12, 2016 | Copy Writing
Now that you know what sales copywriting is and why it is an important skill for anyone to learn, whether you are new to sales copywriting or need to up your game, here are 12 important steps to follow to create the best online sales copy. You have your product and you need to promote it. Try to keep your sales page to one amazing product. By focusing on one product you can really engage with your reader and have them concentrate on the greatness of that product.
by Andre W. Klein | May 11, 2016 | Copy Writing
You keep hearing the words sales copywriting, but what exactly is it? Sales copywriting is the persuasive texts that will have your readers take a specific intended action. Being able to write good sales copy will mean your readers will do exactly what you want them to without them realizing they were persuaded to do so.
Any aspect of good sales copy includes being engaging, clear, concise, honest and persuasive without being pushy and aggressive. Today’s readers are easily able to call out insincere sales pitches and products. Any time the reader feels duped by a company they will forever keep it in the back of their mind on a no-buy list.
by Andre W. Klein | May 4, 2016 | Copy Writing
At times it can be easy to come up with content ideas, but figuring out an appropriate title can be a lot harder. Sure, anyone can come up with a bland, to-the-point title; but unfortunately these are not usually the kinds of titles that attract much attention. For most readers, the title is what hooks them in and gives them a chance of actually clicking through to read your content. This is why it’s so important to spend some time on every single title you write.
Here are some tips to help craft attention-grabbing titles:
by Andre W. Klein | May 4, 2016 | Content Creation, Copy Writing
Writing for web readers requires different skills and abilities than writing print material. The whole reading experience is different, and so are the requirements of your readers. Print out the following checklist and keep it beside your computer. Refer to it frequently, whenever you write anything for an online audience, and your reader engagement, conversions and sales will all benefit.
