Marketers and businesses use Hangouts to communicate with employees and customers. To build a better relationship with your customers, you need to avoid the following mistakes:
Don’t jump into a conversation
Don’t start talking between conversations or anticipate that everyone will participate in a systematic and methodical manner.
This will leave a bad impression on your brand.
You need to define a host and set basic rules for the Hangout for a successful conversation.
Don’t use Hangouts in a noisy or crowded place
Don’t sit in a crowded place and use Hangouts to communicate with users. Participants will be unable to hear you properly.
This will impact your business badly. Users don’t like interruptions and background noises.
Avoid noisy places and look for a private space during a Hangout to diminish disturbances.
Don’t be inappropriate
Be formal and behave properly in a Hangout conversation, because you are representing your business.
If you behave badly, users will block your notifications and invitations. This will bring your business down and you will start losing users.
To avoid this situation, always look professional and behave in a well-organized manner.
Don’t talk over the speakers
Talking over other speakers is the most common problem on Hangouts. If you shout in a loud voice, no one will listen and users will leave the hangout conversation.
After a period of time, you will not be able to engage audiences and you’ll lose your potential customers.
To maximize the potency of the Hangout, give yourself the proper time to prepare and promote it.
Don’t record without permission
Recording a Hangout without the permission of other participants is illegal, even if you are saving it just for your future reference.
In some countries it is not legal. If you get caught, you may have to pay a penalty.
To avoid these circumstances, you need to ask permission to record the hangout.
Don’t forget to promote your hangout once it is over
Don’t forget to promote your hangout after doing it successfully.
This can be a reason for losing those potential clients who wanted to join the hangout, but were unable to participate.
To extend the reach of your business, you can share it on your social media platform, website and blog.
Don’t forget to record the Hangout
Recording a hangout conversation can be useful for future references and replay.
If you forget to record the video, you will not be able to reach the huge market and engage potential customers.
Allow your participants to record the hangout for their reference. If you forget to record it, you can ask them for it to promote it across your network.
Don’t forget to send a reminder of the replay
Replaying is a great way to target those users who are unable to join your hangout.
Forgetting a reminder about your webinar or hangout means losing customers. You can send an email to invite the audience to the replay.
Before sending the reminder, you need to remove the event from the public viewing platforms such as Google+, YouTube and Facebook.
Add the link of the website where the webinar replay will be streamed.
Don’t change the topic at the last minute
Changing the topic at the last minute is the worst mistake that you can make.
This can spoil your complete hangout, so be consistent for better results.
If users join the hangout after having a look at its topic, a last moment change can distract them from you, and there are more chances that they will leave the hangout in the middle of the session.
Don’t teach stuff that doesn’t work
Do not use repetitive content on the hangout or teach something that is not useful to your users.
The topic needs to be related to your niche market with fresh content. Have a clear idea about the topics and solicit your Twitter and Google communities for discussion topics.
Cover the suggestions and topics that are recommended by communities.
