SEO stands for Search Optimization Engine. Simply put, it is an online marketing technique that is focused on making sure that your web site or web pages will always appear among the top search list when people search the web for keywords related to your market niche. So when someone goes looking for acne solutions, your web site will have good chances of appearing as one of the top 10 or even the top 5 results if your website is enhanced with SEO.
So how do web masters make sure that their web pages are SEO enhanced? There are many techniques. One is Article Writing. Using this technique, the owner of the web page fills his website with well-written articles that are stuffed with keywords and keyword phrases related to his/her market niche. Posting new articles may be necessary from time to time.
Another technique is called Backlinking. To define, backlinks are hyperlinks appearing on other web pages and other web sites that direct people to your own web page. So if there is a hyperlink in Website A that connects readers to Website B, you can say that the hyperlink in Website A is a backlink to Website B. Simply put, a website will have higher chances of making it to the top of the search engine results list if it has plenty of backlinks.
Other parts of the web page where web masters place keywords and keyword phrases include the following: the domain name, the headings, the title, site text, and others.
But why is it important to stuff your webpage with keywords and backlinks in order for it to be SEO enhanced? This is because when Google searches for web sites related to the keyword provided by the user, it sends out little spiders to crawl out every nook and cranny of the web. And what these spiders are looking for are keywords and backlinks.
